OpenX and Givsly Launch Values-Based Targeting for Political Advertising, Aiming to Reshape Digital Ad Spend

The digital advertising landscape, particularly during election seasons, has long been a battleground where publishers grapple with significant revenue leakage to programmatic intermediaries. However, a new initiative spearheaded by supply-side…

Explore the use of social media in politics, including how it shapes public opinion and powers political campaigns in 2026.

Social media platforms have irrevocably altered the landscape of political engagement, transforming how information is disseminated, public opinion is formed, and campaigns are waged. Far from being mere communication tools,…

The Economic and Political Implications of Artificial Intelligence on Female-Dominated White-Collar Professions and the Humanities

The rapid advancement of generative artificial intelligence is no longer merely a technological evolution; it has become a catalyst for a profound shift in the socio-economic landscape, specifically targeting white-collar…

OpenX Launches Innovative Political Ad Targeting Solution with Givsly to Empower Publishers and Campaigns

The digital advertising landscape is undergoing a significant transformation, particularly during election seasons, as publishers grapple with the substantial loss of billions in ad revenue to programmatic middlemen. However, a…

Navigating the Inclusion Crisis: How AI Political Polarization and Shifting Budgets are Redefining the Communications Industry

The communications industry is currently grappling with a period of unprecedented volatility as the intersection of technological advancement, political friction, and economic austerity reshapes the landscape of professional diversity and…

The Impact of Generative Artificial Intelligence on the Economic and Political Power of Highly Educated Women and the Humanities Workforce

The rapid advancement and integration of generative artificial intelligence (AI) into the global economy have sparked a profound debate regarding the future of white-collar employment, with recent executive commentary and…

OpenX and Givsly Launch Innovative Solution to Reclaim Billions in Political Ad Spend for Publishers

The perennial election season, a period of intense political campaigning and, consequently, massive advertising expenditure, has long been a tale of lost opportunity for digital publishers. Billions of dollars in…

Navigating the Inclusion Crisis: The State of the Communications Profession in an Era of Political Polarization and AI Acceleration

The marketing, advertising, and public relations industries are currently navigating one of the most volatile periods in modern history, characterized by a complex intersection of technological disruption, economic tightening, and…

OpenX and Givsly Launch New Curated Advertising Solution for Political Campaigns to Enhance Targeting and Publisher Yield

The digital advertising landscape, particularly during election cycles, has long presented a complex challenge for publishers. A significant portion of billions in digital ad dollars is often siphoned off by…

OpenX and Givsly Launch New Political Advertising Solution Focused on Values-Based Targeting

The increasingly complex and often opaque world of political digital advertising is getting a dose of strategic refinement. As election cycles witness a surge in digital ad spending, publishers have…