OpenX and Givsly Launch New Political Advertising Solution Focused on Values-Based Targeting

The perennial challenge of publishers losing billions in digital ad revenue to programmatic middlemen during election seasons may soon face a new dynamic, as a burgeoning trend of sell-side curation…

The Economic and Political Power of Educated Women Faces Unprecedented Pressure from Generative AI Automation According to Industry Leaders

The emergence of generative artificial intelligence is catalyzing a profound shift in the global labor market, with recent industry projections suggesting that the primary targets of this disruption are highly…

OpenX and Givsly Launch Innovative Sell-Side Curation Tool to Redirect Billions in Political Ad Spend

The digital advertising landscape, particularly during election cycles, has long been a complex ecosystem where publishers often see a significant portion of potential revenue siphoned off by programmatic middlemen. This…