- Public Relations and Corporate Comms
- June 30, 2026
- 3 views
Spin Sucks Relaunches PESO Model Certification as an Integrated Operating System for 2026 Communications Standards
Spin Sucks, a leading professional development provider for the public relations and marketing sectors, has announced a comprehensive overhaul of its flagship PESO Model® Certification. The move marks a strategic…
- Email Marketing
- June 28, 2026
- 5 views
DMARC Evolves: IETF Publishes New RFCs, Solidifying Email Authentication Standards
On June 1, 2026, the global landscape of email authentication took a significant step forward with the formalization of new Domain-based Message Authentication, Reporting, and Conformance (DMARC) specifications by the…
- Public Relations and Corporate Comms
- June 27, 2026
- 7 views
The Evolution of the PESO Model: A Strategic Shift to Outcome-Based Marketing and New Intellectual Property Standards
The communications and marketing landscape has undergone a significant transformation with the unveiling of the updated PESO Model®, a framework that has served as the industry standard for integrated media…
- Public Relations and Corporate Comms
- June 25, 2026
- 12 views
Ragan Communications Launches Annual Salary and Workplace Culture Survey to Benchmark Industry Standards for 2024
Ragan Communications has officially opened its annual Salary and Workplace Culture Survey, an extensive research initiative designed to provide a comprehensive analysis of the compensation landscape and organizational environments within…
- Digital Advertising and Programmatic
- June 23, 2026
- 11 views
Amazon Publisher Services Embraces Open Standards with Prebid Adapter Beta Launch
Wednesday, January 21st, 2026 – 9:00 am Amazon Publisher Services (APS) has officially launched the open beta of its Prebid adapter, a move signaling a significant step toward fostering a…
- Digital Advertising and Programmatic
- June 23, 2026
- 18 views
The Media Rating Council Introduces New Standards for Digital Ad Auction Transparency to Combat Opacity
The digital advertising landscape, long characterized by its complexity and often-criticized opacity, is set to undergo a significant shift with the introduction of new transparency standards by the Media Rating…
- Digital Advertising and Programmatic
- June 16, 2026
- 16 views
The Media Rating Council Introduces New Standards for Digital Ad Auction Transparency
The complex and often opaque world of programmatic advertising is facing a significant shift towards greater clarity. The Media Rating Council (MRC), a prominent non-profit organization focused on media measurement…
- Email Marketing
- June 6, 2026
- 29 views
DMARC Modernized: IETF Publishes New RFCs, Solidifying Email Authentication Standards and Clarifying Best Practices for Senders.
The landscape of email authentication has reached a new milestone with the formal modernization of the DMARC (Domain-based Message Authentication, Reporting, and Conformance) protocol. In a significant development for digital…
- Email Marketing
- June 5, 2026
- 30 views
DMARC Evolves: IETF Elevates Email Authentication to Formal Standards
The landscape of email security has undergone a significant transformation with the Internet Engineering Task Force (IETF) elevating DMARC (Domain-based Message Authentication, Reporting, and Conformance) from an "Informational RFC" to…
rifanmuazin
- Public Relations and Corporate Comms
- June 4, 2026
- 30 views
Evolution of the PESO Model as Spin Sucks Unveils Outcome-Based Framework and New Licensing Standards for 2026
The communications industry is witnessing a significant shift in its foundational frameworks as Gini Dietrich, the creator of the PESO Model® and founder of Spin Sucks, announced a comprehensive update…
