Be the CCO: What communicators think Neutrogena should do next

The skincare industry giant Neutrogena is currently navigating one of the most complex reputational crises in its corporate history. Following the tragic passing of actress and former brand ambassador Hayden…

The Scoop: Neutrogena faces boycott calls after Hayden Panettiere claims resurface

The skincare giant Neutrogena is currently navigating a significant public relations crisis following the resurgence of allegations made by the late actress Hayden Panettiere regarding the termination of her long-standing…

‘Not what Neutrogena stands for’: Beauty brand issues statement after death of Hayden Panettiere

The global skincare giant Neutrogena has officially broken its silence following a week of intense public scrutiny and calls for a consumer boycott. The controversy stems from the resurfacing of…

Be the CCO: How Corporate Communications Experts Believe Neutrogena Should Navigate the Fallout of the Hayden Panettiere Controversy

The recent death of actress Hayden Panettiere has ignited a complex crisis for the skincare giant Neutrogena, forcing the brand into a difficult conversation regarding mental health, celebrity partnerships, and…

Neutrogena Faces Backlash Over Panettiere Legacy as Google Launches Preferred Sources and Walmart Reports Economic Headwinds

The intersection of corporate accountability, evolving digital ecosystems, and shifting economic indicators has dominated the business and media landscape this week, highlighted by a significant public relations crisis for skincare…

The Scoop: Neutrogena faces boycott calls after Hayden Panettiere claims resurface

The intersection of corporate reputation, celebrity advocacy, and the rapid advancement of artificial intelligence has created a complex landscape for global brands in 2026. This week, the skincare giant Neutrogena,…