- Marketing Analytics and Data
- June 22, 2026
- 20 views
How Raiffeisen Bank and OWOX BI Leveraged Advanced Web Analytics to Identify and Eliminate Affiliate Marketing Fraud
Raiffeisen Bank’s Russian division has successfully identified and neutralized a sophisticated affiliate marketing fraud scheme that was siphoning marketing budgets through deceptive traffic attribution. By partnering with the analytics firm…
- Marketing Analytics and Data
- June 14, 2026
- 20 views
Raiffeisen Bank Implements Advanced Big Data Analytics to Identify and Eliminate Affiliate Marketing Fraud in Digital Acquisition Channels
In an era where digital acquisition costs are under constant scrutiny, Raiffeisen Bank’s Russian division recently identified a sophisticated scheme designed to siphon marketing budgets through fraudulent affiliate practices. By…
