4 Ways Communicators Can Prepare for AI-Driven Reputation Risk
The rapid integration of artificial intelligence into the core infrastructure of modern organizations is fundamentally altering the landscape of corporate communications, necessitating a shift from viewing AI as a mere…
Internal Communicators Need to Think Like Product Managers
The traditional landscape of corporate communications is undergoing a fundamental transformation as organizations move away from a volume-based "publisher" model toward a value-driven "product management" framework. For decades, the success…
4 Ways Communicators Can Prepare for Post-Midterm Reputation Risks
The 2026 midterm elections represent a critical juncture for the American corporate landscape, signaling a period where the intersection of commerce and partisan politics is expected to reach a new…
Be the CCO: What communicators think Neutrogena should do next
The skincare industry giant Neutrogena is currently navigating one of the most complex reputational crises in its corporate history. Following the tragic passing of actress and former brand ambassador Hayden…
PR Roundup: Buc-ee’s Trademark Trouble, DuckDuckGo’s Brilliant Non-Product and a Data Wake-Up Call for Communicators
The landscape of modern public relations is increasingly defined by the intersection of aggressive legal protections, the ethics of data management, and the power of satirical brand positioning. This week,…
Be the CCO: Communicators on What Taylor Farms Should Do Now
The agricultural giant Taylor Farms is currently navigating one of the most complex public relations and food safety crises in recent memory following a widespread recall of iceberg lettuce linked…
The Reputational Risks You Aren’t Prepared For According to Communicators
The modern corporate landscape is currently undergoing a paradigm shift in how brand integrity is maintained, challenged, and destroyed. While traditional crisis management frameworks have historically focused on predictable disruptions…
The Case for Communicators at Cannes Lions
The Cannes Lions International Festival of Creativity, historically the exclusive domain of advertising executives and creative directors, has undergone a fundamental transformation into a critical nexus for the global communications…
The Case for Communicators at Cannes Lions
The Cannes Lions International Festival of Creativity, once viewed almost exclusively as a retreat for the world’s most elite advertising agencies and their creative directors, has undergone a fundamental transformation.…
What Experienced Communicators Wish New PR Pros Understood
The landscape of public relations and corporate communications has undergone a seismic shift over the last decade, accelerated by the rapid evolution of digital media, the integration of artificial intelligence,…
















