- Digital Advertising and Programmatic
- August 22, 2026
- 39 views
Newman’s Own Seeks to Connect with Millennials Through Purpose-Driven Marketing and Evolving Brand Strategy
Nearly two decades after the passing of its iconic co-founder, Hollywood legend Paul Newman, Newman’s Own is embarking on a strategic pivot to capture the attention of a new generation…
- Public Relations and Corporate Comms
- August 21, 2026
- 33 views
The Power of Purpose Dini von Mueffling on the Evolution of Social Impact PR and the Legacy of Virginia Roberts Giuffre
Dini von Mueffling, the Founder and CEO of Dini von Mueffling Communications (DVMC), has solidified her position as a leading architect of social change through the lens of public relations.…
- Public Relations and Corporate Comms
- August 12, 2026
- 39 views
The Power of Purpose Dini von Mueffling on the Evolution of Social Impact PR and the Legacy of Virginia Roberts Giuffre.
In an era where corporate social responsibility is often scrutinized for its authenticity, Dini von Mueffling, the Founder and CEO of Dini von Mueffling Communications (DVMC), has established a definitive…
- Digital Advertising and Programmatic
- August 11, 2026
- 41 views
A Love Letter to NYC: Rhone Pivots to Brand Building with City-Inspired Campaign and Expanded Purpose-Driven Initiatives
Rhone, the performance apparel brand founded in 2014, has officially launched its ambitious new campaign, "A Love Letter to NYC." This initiative signifies a strategic shift for the company, moving…
- Email Marketing
- July 23, 2026
- 45 views
Maximizing August E-commerce Opportunities: A Strategic Guide for Back-to-School, End-of-Summer, and Purpose-Driven Campaigns
August presents a pivotal juncture for e-commerce brands, characterized by a confluence of significant consumer spending events, seasonal transitions, and impactful awareness campaigns. From the bustling back-to-school rush to strategic…
rifanmuazin
- Public Relations and Corporate Comms
- April 17, 2026
- 194 views
PRNEWS Announces Winners of the 2026 Purpose and Impact Awards Recognizing Social Responsibility and Values Driven Communication
The landscape of global communications has undergone a fundamental transformation over the last decade, shifting from a focus on mere reputation management to a rigorous standard of social accountability and…
