Why Running Google Local Service Ads and Google Ads Simultaneously Can Cost You Double

The prevailing wisdom among many Pay-Per-Click (PPC) managers is that running Google Local Service Ads (LSA) in tandem with traditional Google Ads campaigns is a surefire strategy for expanding reach,…

State Farm and Netflix Forge Innovative Partnership with "Running Point" Integration and Jake’s Series Debut

State Farm is dramatically expanding its presence in the entertainment landscape through an ambitious, integrated campaign with Netflix, centered around the new sports comedy series "Running Point." This multi-faceted collaboration…