The Game is Rigged in Today’s Publishing World—and Amazon and Goodreads Hold All the Cards.

In the contemporary publishing landscape, authors increasingly confront a system perceived as heavily tilted, with Amazon and its subsidiary Goodreads wielding disproportionate influence over a book’s trajectory. The path to…

Heinz Penalty Packets Turn World Cup Red Cards into Flavorful Fan Victories

An innovative social-first campaign by Heinz is transforming the high-stakes drama of World Cup red cards into an opportunity for condiment indulgence, addressing a long-standing consumer frustration with insufficient product…

Google Adding More Link Cards To AI Responses

Recent observations by prominent figures in the search engine optimization (SEO) community indicate that Google is actively experimenting with a substantially higher volume of link cards within the sidebar of…

Amazon Business Cards Usher in New Era of Rewards and Financing with U.S. Bank and Mastercard Partnership

Amazon.com Inc. is significantly enhancing its business credit card program, transitioning new applicants to a new suite of cards issued by U.S. Bank and powered by Mastercard. This strategic shift…

YouTube adds chapters and title cards for CTV viewers

YouTube has rolled out a comprehensive suite of updates designed to significantly enhance the user experience for its growing Connected TV (CTV) audience. These advancements, which include the broader availability…