Kate Spade Appoints L’Oréal Veteran Allison Badea as New Chief Marketing Officer Amidst Sales Slump and Turnaround Efforts

In a significant move aimed at revitalizing its brand image and reversing declining sales, luxury fashion house Kate Spade has appointed Allison Badea as its new Chief Marketing Officer. Badea,…

Affiliate Summit East 2025 to Convene Performance Marketing Leaders in New York as Industry Veteran Geno Prussakov Marks 28th Conference Appearance

The global performance marketing community is preparing for the return of Affiliate Summit East (ASE25), scheduled to take place on August 4–5, 2025, at the New York Marriott Marquis in…

Beardbrand Navigates Plateau: Direct-to-Consumer Veteran Pivots Strategy Amidst Fierce Competition

Austin, TX – Beardbrand, the direct-to-consumer (DTC) men’s grooming company founded 15 years ago, is currently experiencing a strategic recalibration as it confronts a market plateau and a decline from…

Affiliate Summit East 2025 Prepares to Host Global Marketing Leaders in New York City as Industry Veteran Geno Prussakov Marks 28th Milestone Event

The performance marketing industry is preparing for one of its most significant annual gatherings as Affiliate Summit East 2025 (ASE25) approaches its scheduled dates of August 4-5, 2025. Set to…

Lululemon Appoints Nike Veteran Heidi O’Neill as Next CEO, Set to Take Helm in Fall 2026

Lululemon has announced a significant leadership transition, appointing Heidi O’Neill, a seasoned executive from Nike, as its next Chief Executive Officer. The appointment, effective September 8, 2026, marks a strategic…