- Digital Advertising and Programmatic
- September 20, 2026
- 24 views
OpenX Launches New Curation Solution to Recapture Publisher Ad Dollars in Political Campaigns
The perennial challenge of publishers losing billions in digital advertising revenue to programmatic intermediaries during election seasons is poised for a significant shift, as sell-side curation emerges as a powerful…
- Digital Advertising and Programmatic
- June 15, 2026
- 72 views
OpenX and Givsly Launch Innovative Solution to Recapture Billions in Political Ad Spend for Publishers
The digital advertising landscape, particularly during election cycles, has long been a battleground where publishers grapple with significant revenue leakage to programmatic intermediaries. This year, however, a new approach is…
