Nike Faces Public Backlash and Strategic Pivot Following Controversial Boston Marathon Marketing Campaign

The sportswear giant Nike has found itself at the center of a significant public relations crisis following the installation of a controversial advertisement at its flagship store on Newbury Street…

Pinterest Launches Controversial Ad Campaign Positioning Itself as the Anti-Social Media Platform

Pinterest has unveiled a new advertising campaign that boldly positions the visual discovery engine as an antidote to the often overwhelming and time-consuming nature of traditional social media platforms. Beginning…