Instacart Launches Clementine AI Assistant with Nostalgic Pop Culture Campaign

Instacart has unveiled Clementine, its new artificial intelligence-powered shopping assistant, designed to simplify meal planning and grocery ordering for consumers. The launch is accompanied by a distinctive marketing campaign that…

Axe Revives Legacy Fragrances with a Nostalgic, Self-Aware Campaign

Unilever’s personal care brand, Axe, is tapping into the zeitgeist of the early 2000s with a social-first campaign that playfully acknowledges its past while ushering in a new era for…