- Public Relations and Corporate Comms
- August 29, 2026
- 29 views
HubSpot and the AI Search Crisis: How Content Authority Survived the Traffic Collapse
The marketing industry spent much of early 2025 preparing an obituary for HubSpot’s content empire. For nearly two decades, the Cambridge-based software giant had been the undisputed architect of inbound…
- Public Relations and Corporate Comms
- July 30, 2026
- 51 views
The HubSpot Paradox: How the Inbound Marketing Giant Survived a Massive Traffic Collapse and Thrived in the AI Era
The marketing industry spent much of 2024 and early 2025 preparing for what many observers described as the "death of inbound marketing." HubSpot, the company that pioneered the concept of…
