Rakuten Advertising and impact.com Forge Strategic Alliance to Modernize Global Partnership Economy

The affiliate marketing industry is undergoing a fundamental transformation following the announcement of a strategic alliance between Rakuten Advertising, a global leader in performance marketing, and impact.com, the world’s leading…

Builders FirstSource Invests $25.3 Million in AI Platform Digs, Forging Strategic Partnership to Revolutionize Homebuilding and Homeownership

Builders FirstSource, a leading supplier of building materials and services, has announced a significant strategic investment of $25.3 million in a Series A funding round for Digs, an innovative artificial…

Pinterest and Zillow Forge Strategic Partnership to Revolutionize Real Estate Advertising Through Enhanced Audience Targeting

Pinterest and Zillow announced a significant new partnership on Wednesday, aiming to transform how real estate advertisers connect with potential customers on the visual discovery platform. This collaboration allows Zillow…

Kraft Heinz Pours $100 Million More Into Marketing Amid Strategic Partnership Push

Kraft Heinz is significantly amplifying its turnaround strategy, injecting an additional $100 million into initiatives aimed at revitalizing its brand portfolio. The bulk of this substantial investment will be strategically…

Rakuten Advertising and impact.com Announce Strategic Alliance to Modernize the Global Partnership Economy

The affiliate marketing landscape underwent a seismic shift recently as Rakuten Advertising and impact.com, two of the industry’s most influential entities, announced a comprehensive strategic alliance. This partnership marks a…

Disney and TikTok Forge Landmark Creator Partnership to Amplify Fandom and Drive Engagement

Disney and TikTok have unveiled a groundbreaking collaboration, establishing a Disney Creator Ambassador program designed to grant content creators unprecedented access to beloved film and television series. This strategic alliance,…

The Removal of PayPal Honey from Top Affiliate Networks and the Lessons for the Partnership Economy

The global affiliate marketing landscape experienced a significant shift in January 2026 as two of the industry’s most prominent networks, Rakuten Advertising and impact.com, took decisive action against PayPal Honey.…

Snapchat and HubSpot Forge Strategic Partnership to Supercharge Lead Generation for Brands Targeting Younger Demographics

Snapchat is significantly intensifying its strategic push into lead generation with a groundbreaking integration with HubSpot, a move designed to empower brands in their quest to connect with and convert…

Kraft Heinz and The Walt Disney Company Forge Landmark Strategic Partnership Across Food Service, Media, and Events

Kraft Heinz and The Walt Disney Company have officially announced a monumental, long-term strategic partnership designed to weave together the fabric of family life through integrated food service, media, and…

Digital Commerce 360 Launches AI Commerce Rankings in Partnership with ReFiBuy to Benchmark Retailer Readiness for Agentic Shopping

CHICAGO, IL, July 15, 2026 – Digital Commerce 360 today announced the groundbreaking launch of the AI Commerce Rankings, a new quarterly benchmark designed to assess the preparedness of the…