Introducing the Server-Side Conversion Tracking API for Crazy Egg

The digital marketing landscape has reached a critical juncture where the traditional methods of tracking user behavior are increasingly hampered by privacy regulations, browser restrictions, and the proliferation of ad-blocking…

Swivel Emerges from Ad Server Expertise to Revolutionize Publisher Yield Optimization

Thursday, June 26th, 2025 – 1:02 pm In the intricate landscape of digital advertising, publisher ad operations teams often face a Herculean task: aggregating and analyzing campaign data from a…

Mailjet Unveils Conversational AI-Powered Analytics with Open-Source MCP Server, Revolutionizing Email Marketing Data Access

October 31, 2025 – Mailjet, a leading provider of email marketing solutions, today announced a significant leap forward in data analytics with the launch of its open-source Model Context Protocol…