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- Public Relations and Corporate Comms
- May 16, 2026
- 14 views
The Evolution of Strategic Communications and the Launch of the 2026 PESO Model Certification
The communications industry is witnessing a significant transformation in professional development with the formal introduction of the 2026 PESO Model Certification, a program designed to move public relations and marketing…
- Public Relations and Corporate Comms
- May 15, 2026
- 17 views
Navigating the AI Frontier How New York Life’s Chris Breslin is Redefining Strategic Communications and Leadership in an Era of Rapid Transformation
Chris Breslin, the Vice President and Head of Communications for Strategic Businesses at New York Life, is currently spearheading a transformative movement within one of the nation’s oldest and most…
- Public Relations and Corporate Comms
- May 15, 2026
- 11 views
Beyond AI Hype: What Actually Moves the Needle in Internal Communications – Ragan Communications
Internal communications professionals, human resources executives, and corporate strategists are preparing for a comprehensive examination of the evolving relationship between artificial intelligence and employee experience in a high-stakes webinar scheduled…
- Public Relations and Corporate Comms
- May 14, 2026
- 15 views
Why Artificial Intelligence Cannot Replace the Human Soul of Strategic Communications
The rapid integration of generative artificial intelligence into the global workforce has catalyzed a profound sense of professional anxiety within the marketing and communications sectors. As large language models (LLMs)…
- Public Relations and Corporate Comms
- May 13, 2026
- 11 views
Navigating the Inclusion Crisis: The State of the Communications Profession in an Era of Political Polarization and AI Acceleration
The marketing, advertising, and public relations industries are currently navigating one of the most volatile periods in modern history, characterized by a complex intersection of technological disruption, economic tightening, and…
- Public Relations and Corporate Comms
- May 12, 2026
- 17 views
Navigating Corporate Influence: Strategies for Emerging Communications Leaders to Secure and Command a Seat at the Table
The landscape of corporate communications is undergoing a significant transformation as emerging leaders shift from tactical execution roles to strategic advisory positions. This evolution is perhaps most evident in the…
- Public Relations and Corporate Comms
- May 11, 2026
- 18 views
3 Copilot Capabilities for High-Stakes Communications Work
The landscape of corporate communications is undergoing a fundamental shift as artificial intelligence transitions from a speculative novelty to a core operational necessity. While many public relations professionals have integrated…
- Public Relations and Corporate Comms
- May 11, 2026
- 19 views
Spin Sucks Launches 2026 PESO Model Certification to Standardize Strategic Communications Operations
The communications and marketing industry is undergoing a significant shift toward operational rigor with the official release of the 2026 PESO Model Certification. Developed by Spin Sucks, the professional development…
- Public Relations and Corporate Comms
- May 10, 2026
- 16 views
Strategic Influence and Leadership The Communications Professionals Guide to Transforming Workplace Adversaries into Organizational Advocates
In the contemporary corporate landscape, the role of a communications leader has evolved far beyond the traditional boundaries of media relations and internal announcements. Today, these professionals are tasked with…
- Public Relations and Corporate Comms
- May 10, 2026
- 16 views
Transforming PESO from Tactics to a Strategic Operating System for Modern Communications
The communication industry is currently witnessing a fundamental shift in how the PESO Model—an acronym for Paid, Earned, Shared, and Owned media—is implemented within organizational structures, moving away from a…
