- Public Relations and Corporate Comms
- June 27, 2026
- 34 views
3 Steps for Embracing a Community-First Strategy
In an era defined by the fragmentation of digital attention and the diminishing returns of traditional broadcast-style marketing, organizations are being urged to fundamentally rethink their relationship with their public.…
- Social Media Marketing
- June 18, 2026
- 52 views
Reddit and WPP Study Unveils Critical Role of Community Conversations in Shaping Consumer Purchase Decisions
A groundbreaking study, conducted in partnership between Reddit and WPP, has illuminated the evolving landscape of consumer purchasing decisions, specifically highlighting Reddit’s unique position as a crucial platform where prospective…
rifanmuazin
- Social Media Marketing
- May 25, 2026
- 49 views
Community Building: The Future of Small Business Success – Insights from Peg Fitzpatrick and Kristina Bartold
The grand finale of the Pop-Up Social Success Series featured a pivotal discussion between social media strategist Peg Fitzpatrick and acclaimed community expert Kristina Bartold, delving into the essential strategies…
- Social Media Marketing
- May 19, 2026
- 57 views
Meta’s AI-Powered Smart Glasses Unveil Transformative Accessibility Features for Global Disability Community
Meta Platforms, Inc. has significantly advanced its commitment to inclusive technology, announcing a suite of new artificial intelligence-powered features for its smart glasses designed to empower individuals with disabilities. These…
- Social Media Marketing
- May 18, 2026
- 54 views
Community Building Emerges as Key for Small Business Growth: Peg Fitzpatrick and Kristina Bartold Conclude Pop-Up Social Success Series
In the culminating episode of the Pop-Up Social Success Series, acclaimed author and social media strategist Peg Fitzpatrick engaged in a comprehensive discussion with community expert Kristina Bartold, unraveling the…
- Digital Advertising and Programmatic
- May 14, 2026
- 67 views
Heineken Launches "Fan Volunteers" Campaign to Align Soccer Fandom with Community Service
Heineken is launching an innovative campaign, "Heineken Fan Volunteers," designed to connect soccer enthusiasts with local volunteer opportunities that conveniently align with match schedules, particularly during the upcoming FIFA World…
- Social Media Marketing
- May 10, 2026
- 57 views
Community as the Cornerstone: Unpacking the Secrets to Sustained Business Growth in the Digital Age
The grand finale of Peg Fitzpatrick’s Pop-Up Social Success Series convened industry luminaries to dissect the evolving landscape of digital marketing, with a particular emphasis on community building. Author Peg…
- Social Media Marketing
- April 29, 2026
- 68 views
Figma’s Community-First Approach: A Blueprint for Sustainable Growth and Deep User Loyalty
Figma, the collaborative interface design platform, has carved a distinct path in the competitive tech landscape by moving beyond the conventional wisdom of "listening to your audience" to actively building…
- Social Media Marketing
- April 25, 2026
- 76 views
Unlocking Sustainable Growth: Community Experts Peg Fitzpatrick and Kristina Bartold Reveal Secrets to Vibrant Online Engagement
The digital marketing landscape is in constant flux, but one truth is increasingly clear: authentic online communities are the bedrock of sustainable business success. In the grand finale episode of…
- Digital Advertising and Programmatic
- April 23, 2026
- 94 views
Aerie Launches Realmakers Community to Foster Authentic Creator Partnerships and Brand Advocacy
Aerie, the popular apparel and intimates brand, has officially launched its Realmakers Community, a comprehensive program designed to deepen its engagement with creators and foster authentic brand advocacy. This initiative…
