The Home Depot Enhances Retail Media Network by Expanding First-Party Data Activation for Brand Discovery

The Home Depot is significantly expanding the reach and capabilities of its retail media network, Orange Apron Media (OAM), with a strategic focus on enabling brand discovery through innovative offsite…

PayPal Honey Faces Network Terminations and Suspensions Following Allegations of Attribution Manipulation and Stand-Down Violations

The affiliate marketing industry has been sent into a state of significant upheaval following the sudden removal and suspension of PayPal Honey from two of the world’s most prominent affiliate…